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SAHAR BMD LAUNCHES SUMMER 2020 COLLECTION

Sahar BMD unveils latest collection capturing the popping and sizzling summer of 2020

The collection is called POP: Playful on Paradise

Dubai, UAE. July 8, 2020 – Fine jewelry brand, SAHAR BMD has unveiled its sizzling Summer 2020 collection featuring fun, captivating and vibrant statement jewelry pieces perfectly fit for an exciting escapade this summer.

The collection is called POP: Playful On Paradise, the collection is an ode to the vibing summer rhythm with its extra popping hues of bright yellow, neon pink, bright blue and shining orange topped with fun designs made of fruits, animals, flowers and iconic shapes such as hearts, the selection is an instant accessory must-have of the season.

The range consists of new silhouettes along with Sahar BMD’s signature fun designs, colourful precious stones and ductile metals. Known for its modern and high-spirited designs, the collection comes with fine finishing, all carefully crafted and shipped from Vancouver, Canada.

“Summer is all about POP!”

“Popping colours = popping mood.” said Sahar Barati. “The last three months has been very challenging for the entire world due to the unexpected pandemic that hit our planet; however, this should not leave us feeling down and lonely. I have created my summer collection with this in mind, I would like my ear pieces to be a symbol of love, hope and unity which the world needs right now.”

“Summer is one of the most beautiful seasons and we must enjoy it. When we go out there, we should be able to express our feelings and let go of all the negativities. My collection has an array of designs and colours to complete that summer statement look.” added Sahar.

The Playful On Paradise collection is about exploring the different sides of being a human, going to the great unknown and enjoying every moment of it – there is always a beauty on the journey of rediscovering ourselves by being curious and experimental.

“It is also about letting go of the not-so-good things that happened last season and embracing this new season with utmost positivity and gratitude to the present, to what we have right now.” said Sahar.

SAHAR BMD is a free-spirited brand dedicated to empowering women who values elegance, artistry and creativity at the forefront. They are women who are not afraid of changes and transitions whilst upholding the importance of good virtues, compassion and honor.

Retailing from US$399 (AED1,171), the collection is available exclusively on SAHAR BMD online store www.saharbmd.com and her Instagram page www.instagram.com/__saharbmd__/ with free shipping worldwide and receive 10 working days after purchase.

Website: www.saharbmd.com

IAN BORROMEO

pr@yugenpr.me

0585811067

www.yugenpr.me

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