Home » Demand for AI Assistants Tailored to UAE Culture is High

Demand for AI Assistants Tailored to UAE Culture is High

by Dubaiforum

In a groundbreaking survey conducted by Researchscape International and commissioned by tech giant Yango, the United Arab Emirates (UAE) has emerged as a hotbed for demand for culturally tailored AI assistants. The results are in, and they paint a clear picture of consumer preferences when it comes to smart technology in the Middle East.

A staggering 92% of respondents expressed a strong desire for AI assistants specifically designed for the Middle East, highlighting the region’s unique cultural and linguistic preferences. This keen interest in tailored AI technology reflects a growing trend in personalized user experiences in the digital age.

One of the key takeaways from the survey was the emphasis on cultural and linguistic preferences. In fact, 63% of respondents stressed the importance of having AI assistants fluent in Khaleeji Arabic, showcasing a need for culturally sensitive interactions that resonate with local traditions and customs.

Recognizing the demand for a culturally relevant AI assistant, Yango is gearing up to introduce Yasmina, a sophisticated digital companion fluent in both Khaleeji Arabic and English. This innovative solution aims to bridge the gap between technology and culture by offering features such as providing Hijri calendar dates and playing Surahs from the Quran, catering to the unique needs of UAE consumers.

Samer Mohamad, the Regional Director for MENA at Yango, underscored the importance of cultural understanding in AI development, stating, “At Yango, we strive to create a human-like AI assistant that truly understands and resonates with local cultures. Yasmina embodies this vision by offering features deeply rooted in Middle Eastern cultural norms, enhancing user experience and fostering a sense of connection.”

The survey also shed light on the diverse range of tasks that UAE consumers prioritize when it comes to AI assistants. From information retrieval and daily scheduling to managing smart home devices and providing entertainment recommendations, AI technology plays an integral role in everyday life. With the introduction of Yasmina within Yango Play, users can expect personalized music suggestions and engaging conversational capabilities that enrich their interactions with this advanced technology.

Yango’s commitment to setting a new standard in AI technology underscores the company’s dedication to bridging cultural gaps and enhancing the overall user experience for UAE consumers. By understanding and responding to the unique needs and preferences of the local market, Yango is poised to transform the way people interact with AI technology in the region.

In conclusion, the survey conducted by Researchscape International on behalf of Yango has provided valuable insights into the demand for culturally tailored AI assistants in the UAE. With the introduction of Yasmina, a cutting-edge digital companion fluent in Khaleeji Arabic, Yango is set to revolutionize the way consumers engage with AI technology, offering a customized and culturally sensitive experience that meets the evolving needs of the Middle Eastern market.

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