Vacheron Constantin reveals an artistic collaboration with Emirati designer, Aljoud Lootah, to celebrate the opening of its first flagship Boutique in the Middle East at the Dubai Mall.
The creations interweave the heritage of the United Arab Emirates along with the perfection of the craft of watchmaking.
“In celebration of the Vacheron Constantin Dubai Mall flagship opening, we are elated to embrace best-in-class Emirati talent, Aljoud Lootah. Through this artistic collaboration, we pay tribute to the community and show our appreciation for the fine arts. The four incredible creations infuse the new Flagship with Emirati culture complementing the existing Musharabiye pattern and heritage timepieces exhibition. Inspired by the Maison’s heritage and ultimate watchmaking excellence skills, Aljoud was motivated to passionately create her unique designs, which in turn will also inspire visitors at the boutique.” – Christophe Ramel, Middle East Regional Brand Director of Vacheron Constantin