Mleiha National Park Launches ‘Come Closer’ Campaign to Discover Heritage

by Dubaiforum
3 minutes read

Sharjah's Mleiha National Park Launches 'Come Closer' Campaign to Promote Heritage and Conservation

Sharjah: In a significant stride towards enriching both cultural engagement and environmental preservation, Mleiha National Park has unveiled its latest initiative, the ‘Come Closer’ campaign. This ambitious endeavor aims to invite individuals to engage more intimately with the park’s remarkable blend of natural wonders, historical narratives, and adventure opportunities, encapsulating over 200,000 years of human history and biodiversity.

Covering an expansive 34.2 square kilometers, Mleiha National Park was formally established under the Emiri Decree by His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, the Ruler of Sharjah. The park serves not only as a sanctuary for its significant cultural and ecological resources but also as a focal point for the emirate’s commitment to sustainable tourism and environmental stewardship. In a recent collaborative effort between the Sharjah Investment and Development Authority (Shurooq) and the Directorate of Public Works (DPW), the park successfully completed a major fencing project, which is a pivotal milestone in its conservation strategy.

Ahmed Obaid Al Qaseer, the CEO of Shurooq, spoke at the campaign launch, underscoring the importance of the ‘Come Closer’ initiative as part of Sharjah’s broader mission to preserve its rich heritage. Al Qaseer acknowledged the visionary leadership of HH Sheikh Dr. Sultan bin Mohammed Al Qasimi and Sheikha Bodour bint Sultan Al Qasimi, attributing the park’s transformation into a world-class destination to their dedication to cultural and environmental integrity.

“Mleiha National Park exemplifies our deep-seated commitment to sustainable tourism,” Al Qaseer asserted. “It uniquely marries history, culture, and nature, providing an enriching experience for visitors while fostering a deeper appreciation for our shared heritage.”

The ‘Come Closer’ campaign introduces five distinct themes, each designed to elucidate the myriad experiences awaiting park visitors: ‘Come Closer to History,’ ‘Come Closer to Nature,’ ‘Come Closer to the Stars,’ ‘Come Closer to Culture,’ and ‘Come Closer to Adventure.’ These categories not only emphasize the park’s multifaceted offerings but also highlight its potential to convey vital lessons about our past, the importance of environmental conservation, and the thrill of discovery.

A Historical and Ecological Treasure

Mleiha National Park is a treasure trove of archaeological significance, featuring an array of artifacts and remnants from ancient civilizations. Visitors can witness firsthand the remnants of the area’s storied past, including burial mounds and ancient rock carvings that tell the narrative of those who inhabited the region long before contemporary developments.

The ecological diversity within the park is equally compelling. It is home to numerous flora and fauna native to the Arabian Peninsula, providing an invaluable insight into the region’s unique biodiversity. Through interpretive programs and guided tours, the park seeks to educate visitors on the significance of these species and the importance of their conservation.

Fostering Future Generations

The ‘Come Closer’ campaign does not merely serve as a marketing effort; it is a clarion call to future generations to appreciate and uphold Sharjah’s abundant heritage. By immersing visitors in the history, culture, and natural beauty that Mleiha offers, the campaign aims to inspire a movement toward sustainable practices and environmental consciousness.

The campaign is not just a celebration of what Mleiha has achieved but a blueprint for enhancing community involvement in maintaining the park’s ecological health and cultural significance. Through interactive experiences, educational activities, and community outreach initiatives, the park hopes to instill a sense of stewardship among visitors, ensuring that the wonders of Mleiha are preserved for years to come.

In conclusion, the launch of the ‘Come Closer’ campaign at Mleiha National Park marks a noteworthy chapter in Sharjah’s ongoing endeavors to integrate cultural heritage with nature conservation. This initiative is poised to enrich the visitor experience while reinforcing the importance of preserving the emirate’s rich historical and ecological tapestry. It is a testament to Sharjah’s vision as a leader in sustainable tourism and heritage conservation.

Tags: #Sharjah #RealEstateNews #EnvironmentNews

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