Ettore Bilotta is the Italian fashion designer chosen by Kuwait Airways to design and create the new flight crew uniforms.
In the year of the national airline’s seventieth anniversary, an important relaunch project is implemented, which provides for the inclusion of a series of services, such as home check-in, limousine services, the introduction of new destinations for summer season 2023. In this perspective of raising standards, the assignment to Ettore Bilotta of the new look of the crew is inserted.
The new collection of uniforms, in perfect balance between classicism and functionality, is inspired by two fundamental elements: style and hospitality.
The outfits are contemporary, classic and practical.
The women’s suit lines are flattering, inspired by the 1950s that saw the birth of Kuwait Airways.
Jackets and coats for men are designed with the trappings of haute couture.
The chromatic choice alternates navy blue, a tribute to the color of the company, with beige, in the golden shade of the sandy desert.
The new uniforms will be worn by the crews starting next May and will remain on board for the next 5 years.
The designer has already signed the uniforms of the flight personnel of leading international airlines, including Etihad, Alitalia, Turkish Airlines.
An Italian couturier, Bilotta trained in the atelier of the historic Lancetti maison in Rome and subsequently at the Raffaella Curiel atelier in Milan.
He founded his own atelier and the brand that bears his name, making his debut in 2005 with a collection presented in the Rome fashion week calendar.
Alongside the couture collection is a line of pret à porter lines.
(HANDLE).