Reviving Tradition through Technology: Sound On Stage Events and DiGiCo at the Beiteddine Art Festival
Lebanon – An Artistic Haven
In a remarkable demonstration of technological precision and artistic cooperation, Sound On Stage Events recently unveiled its latest acquisition, the DiGiCo Quantum 326, during the illustrious Echoes of a Golden Era concert held as part of the Beiteddine Art Festival. This concert not only exemplified the artistic richness of Lebanon but also spotlighted the significant role of advanced sound technology in elevating live performances. Headquartered in Dubai, Sound On Stage Events has forged a reputation as a premier provider of sound solutions across the United Arab Emirates (UAE) and the wider Gulf Cooperation Council (GCC). Under the stewardship of Managing Director and sound engineer Rawad Saad, the firm has been a steadfast supporter of DiGiCo products for over 15 years, emphasizing a commitment to excellence in sound engineering.
The DiGiCo Quantum 326 was delivered to Sound On Stage Events by 7Hertz, the brand’s official distributor in the region. This partnership illustrates a deep-rooted relationship that has evolved over the years. Chadi El Masri, CEO and founder of 7Hertz, expressed his satisfaction with the collaboration, noting, “Rawad and his team are highly experienced with DiGiCo and a valued client of 7Hertz.” This synergy allowed for focused discussions aimed at achieving optimal solutions, leading to the successful deployment of the Quantum 326, which has been tailored to meet the specific demands of the concert.
An Artistic Triumph
The Echoes of a Golden Era concert was a premier production that showcased the talents of three distinguished Arabic vocalists: Jahida Wehbe, Lubana Al Quntar, and Reham Abdel Hakim. Accompanied by a robust orchestra comprising 25 musicians and several guest artists, the event transformed the 200-year-old Beiteddine Palace into a hallowed ground for cultural celebration. Not only does the location amplify the concert’s historical significance, but its stunning architecture also provides a picturesque backdrop for the rich tapestry of music and performance.
Saad emphasized the challenges presented by the complex interplay of orchestration, vocals, and live instrumentation. “To achieve the clarity, dynamic range, and versatility necessary for Echoes of a Golden Era, DiGiCo consoles excel at delivering accuracy and processing power,” he stated. The Quantum 326’s capabilities allow sound engineers to adeptly manage complex input lists while ensuring high-quality sound across an expansive frequency range. This precision is essential for maintaining performance consistency, especially in a live setting where immediate adjustments may be necessary.
Convergence of Heritage and Innovation
The Beiteddine Art Festival has established itself as a premier annual event, celebrating the cultural richness and artistic expression of Lebanon. It features a variety of performances and exhibitions that draw both local and international attention. This year, the festival offered two distinct stages: the expansive 5,000-capacity Al Midan courtyard and the more intimate 1,500-seat middle courtyard, where the Echoes of a Golden Era concert took place.
Saad noted that the versatility of DiGiCo consoles makes them particularly well-suited for dynamic performances involving both solo artists and full orchestras. “From the delicate nuances of a solo vocalist to the sweeping sounds of a full orchestra, the Quantum 326 provides high-resolution preamps and a powerful processing engine that enable precise control throughout the performance,” he articulated. Features such as dynamic equalization, multiband compression, and sophisticated Snapshot automation allow sound engineers to navigate the complexities of a live show effortlessly.
Moreover, Saad underscores the importance of the collaborative spirit fostered by the relationships built with the DiGiCo team and 7Hertz. “The support we receive is unsurpassed, making it easier for us to undertake ambitious projects. Knowing we have that level of assistance is reassuring, especially for high-stakes productions where timing and reliability are critical,” he concluded.
As the curtain fell on another successful edition of the Beiteddine Art Festival, it became abundantly clear that the fusion of traditional artistry with cutting-edge technology is vital for the cultural renaissance unfolding in Lebanon. The partnership between Sound On Stage Events and the DiGiCo team exemplifies how enduring relationships and modern innovation can bring forth the richness of live performances in a historic setting.
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