Helly Hansen and German SailGP Team Strengthen Ties Ahead of 2024-2025 Season
OSLO, Norway, October 30, 2024 – Helly Hansen, the internationally acclaimed brand synonymous with high-performance sailing apparel, announced today a significant partnership with Germany’s SailGP team for the fifth season of the SailGP series, which kicks off in November 2024. As the team’s official apparel provider, Helly Hansen will deliver cutting-edge gear designed to equip the sailors with the optimal performance capabilities necessary for success in this highly competitive maritime arena.
SailGP, which has rapidly gained fame as one of the premier global sailing competitions, features national teams competing in identical hydrofoil catamarans, the F50s. These vessels can achieve astonishing speeds of nearly 100 km/h, enhancing the spectacle for spectators while simultaneously amplifying the challenge for the athletes. The upcoming season will unfold across prestigious locations worldwide, with the inaugural event slated for Dubai.
Gabriele Galaverni, Helly Hansen’s brand partnerships director, expressed enthusiasm regarding the collaboration, stating, “SailGP is truly unparalleled in the realm of competitive sailing. The record-breaking speeds not only test the limits of the athletes but also the equipment. We are thrilled to partner with the German SailGP Team for the upcoming season. Our commitment lies in providing world-class athletes with superior technical gear that affords them a competitive edge against their global rivals.”
The team’s managing director, Tim Krieglstein, highlighted the unique challenges presented by SailGP, embracing everything from extreme heat to torrential rains and gusty winds. “SailGP is renowned as the most thrilling water competition worldwide, which poses diverse demands and challenges for our team, especially concerning varying weather conditions,” he remarked. “With Helly Hansen’s expertise and state-of-the-art apparel as our official supplier, we are well-prepared for whatever conditions we may encounter. This technical equipment allows our athletes to remain laser-focused on competition.”
One of the key figures in the crew, Erik Heil, a skilled pilot and an Olympic athlete, noted the collaborative nature of the partnership. “Having the opportunity to develop equipment closely with Helly Hansen’s designers is a tremendous advantage for us. This collaboration ensures that the gear meets our specific competition needs,” he asserted. Heil emphasized how Helly Hansen’s extensive experience in sailing apparel, combined with the team’s firsthand knowledge of the conditions they face, creates an ideal foundation for developing optimal performance gear for the upcoming season.
Entering the SailGP series with considerable vigor at the start of Season 4, the German team has consistently impressed observers, showcasing their talent through a top-tier roster, including accomplished wing trimmer Stuart Bithell, flight controller James Wierzbowski, and current Under-21 World Champion in the 49er FX class, Anna Barth, who serves as the team strategist. The team’s owner group is equally illustrious, featuring Thomas Riedel, CEO of the leading communications firm Riedel Communications, and four-time Formula 1 World Champion Sebastian Vettel, who bring a wealth of experience and passion for excellence to the team.
Helly Hansen, as a recognized leader in technical sailing apparel, has a proven track record of crafting innovative, high-performance gear that has garnered trust from professionals globally. The partnership with the German SailGP team exemplifies the brand’s commitment to continuous improvement and innovation in sport. Specializing in designs that prioritize performance and protection, Helly Hansen is poised to draw from collaboration and experience with the German squad to advance its offerings further.
The season is set to commence with the Emirates Dubai Sail Grand Prix on November 23, 2024, before traveling to thirteen more iconic global cities, culminating in a Grand Final in November 2025. For ongoing updates regarding Helly Hansen and the German SailGP team, interested parties can visit PLACEHOLDER00f4ee1d4deb852e and PLACEHOLDER67bf9355fb801aeb. Additionally, Helly Hansen’s HydroPower collection can be explored further at hellyhansen.com.
As the sport progresses and SailGP garners more attention, this collaboration between Helly Hansen and the German team symbolizes not only a commitment to excellence in sailing but also a broader cultural embrace of competitive sportsmanship that captivates audiences worldwide.
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