Mamboo Entertainment Surpasses 1 Billion Mobile Game Installs, Expands Global Footprint
Abu Dhabi, UAE – July 17, 2025 – In a notable achievement that underscores its growing influence in the global gaming market, Mamboo Entertainment, a mobile game developer and publisher, has announced that it has surpassed the significant milestone of 1 billion mobile game installs worldwide. This remarkable feat not only reflects Mamboo’s innovative approach to mobile gaming but also its commitment to scaling operations on a global scale.
At the forefront of this expansion is the introduction of TowerLands, a mid-core tower defense game that has already garnered over 10 million installs and has achieved a gross revenue of approximately million to date. This latest addition to Mamboo’s portfolio is emblematic of the company’s strategy to deliver high-quality, engaging games that resonate with a diverse player base.
Founded in 2020 in Abu Dhabi, Mamboo Entertainment operates a main development hub in Warsaw, Poland. The company has rapidly established a reputation for launching successful titles every six months, each aiming for lifetime revenues exceeding million. Such ambition has positioned Mamboo as a formidable player in the competitive realm of mobile gaming.
Artur Bersenev, the CEO of Mamboo Entertainment, shared insights on the company’s trajectory. “With over 1 billion installs and a consistent year-over-year growth of 30–50% in monthly active users, revenue, and profit, Mamboo is aiming to become a comprehensive global entertainment platform,” Bersenev stated. He emphasized the company’s commitment to forging new publishing partnerships with mobile developers seeking to enhance their reach in both alternative app stores and mainstream global platforms.
As digital distribution becomes increasingly diverse, Mamboo recognizes the wealth of opportunities that lie beyond traditional platforms. The publisher is strategically engaging with both traditional and alternative distribution channels, enhancing its ability to penetrate new markets. Recently, Mamboo entered into a strategic partnership with a prominent Chinese game developer, a collaboration that is expected to bolster its position in one of the world’s largest gaming markets.
A distinguishing feature of Mamboo’s approach is its leadership in alternative app store distribution. The company successfully drives about 20% of its mobile game installs from platforms outside the conventional App Store and Google Play, exploring avenues such as the Samsung Galaxy Store, Huawei AppGallery, Amazon Appstore, One Store, and RuStore. This diversification not only allows Mamboo to access new audiences but also creates additional revenue streams for developers willing to collaborate.
Mamboo’s robust distribution model promotes inclusivity, helping developers secure wider exposure for their games. To date, the company has established over 20 exclusive partnerships with top-100 mobile game developers from around the globe, managing the publishing operations for numerous titles across alternative ecosystems. Furthermore, Mamboo’s guarantee of royalties upon contract signing, coupled with long-term incentive structures through option pools, underscores its commitment to fostering sustainable partnerships in the ever-evolving landscape of mobile gaming.
About Mamboo Entertainment
Founded in 2020 in Abu Dhabi with a development focus in Warsaw, Mamboo Entertainment is a dynamic global mobile game publisher and developer. The company specializes in launching high-performing casual and mid-core titles across both mainstream and alternative platforms. Mamboo collaborates with studios worldwide, delivering innovative and monetizable game experiences designed to captivate a global audience.
As it forges ahead in the competitive gaming arena, Mamboo Entertainment’s focus on scalability, player engagement, and diverse distribution strategies positions it poised for future growth. With its aspirations to further solidify its role as a key player in the mobile gaming sector, Mamboo continues to invite the submission of game titles from developers seeking to leverage the company’s extensive market knowledge and distribution capabilities.
For more information on Mamboo Entertainment and submission of products for publishing, visit the official website.
Media Contact
Dominic Tarason
White Label PR
[Email: protected]
—
Tags:
#BusinessNews #StartupsEntrepreneurship #UAE #EconomyNews #PeopleCultureNews